Tag Retail
The UW Now Livestream: The Future of Consumer Behavior
The pandemic has changed consumer spending habits practically overnight. In this live event, Wisconsin School of Business Professor Evan Polman and SOHE consumer psychologist Nancy Wong explore the future of retail.
Six research-backed tips for buying well-being on Black Friday
This Black Friday, buy happiness: Snag the best deals of the season while building on the prosocial values of the Thanksgiving celebration. Follow these tips…